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JANUARY 16, 2022


"Mitigate Risk Using Human Behavior Pattern Recognition"


Hour 2

with: Brian Marren and Greg Williams with Arcadia Cognerati

Industry Leading Experts
Arcadia Cognerati is a small, agile team of Human Behavior Pattern Recognition & Analysis experts who believe that risk should be mitigated, not managed.

We are a service provider specializing in assessing, developing, and conducting training and education to address urgent safety and security needs in some of the most challenging environments on the planet.

Non-Material Solutions
By empowering your team with a cognitive force multiplier, we provide a scientifically validated methodology designed to give you and your organization the “gift of time and distance.

From Battlefield to Boardroom
The skills we teach have been used and adopted by the U.S. Military, Fortune 500 companies, Public and Private Organizations, Research Institutions as well as Federal, State, and Local Law Enforcement.

We build your competence and your confidence so you can make the right decision, at the right time, for the right reason.






Brian Marren, V.P. of Operations

Brian is a decorated Marine, High Threat Protection security professional and Subject Matter Expert on Human Behavior Pattern Recognition & Analysis. He has spent the last seventeen years conducting both real world and training operations all over the United States, the Middle East and both Central and East Asia. Brian is a highly experienced, highly motivated professional that has the ability to adapt to any environment whether he is on the battlefield, in a classroom or at a board meeting.

While in the Marine Corps, Brian served as a Marine Scout/Sniper with multiple combat deployments to the Al Anbar Province of Iraq during the height of counterinsurgency operations. As a Team Leader, he successfully led hundreds of both combat and training missions. During this time, Brian was meritoriously promoted ahead of his peers on three separate occasions due to his leadership capability and overall professionalism.

After being honorably discharged from the Marine Corps, Brian was hired by Cubic Applications to be a Tactics Analyst at the newly constructed Infantry Immersive Trainer (IIT) aboard Marine Corps Base Camp Pendleton. During his time at the IIT Brian trained and advised thousands of Marines on how to make better tactical decisions during highly complex and chaotic live fire training exercises. Under his guidance, thousands of Marines became more adaptable and better at sense making during highly stressful situations. While working as an instructor, Brian assisted with a number of scientific studies conducted by the Office of Naval Research (ONR) and Pacific Science and Engineering (PSE) in order to help determine the efficacy of the Infantry Immersive Trainer and the Marine Corps Combat Hunter program.

Brian also worked as a security contractor for the U.S. State Department High Threat Protection program. During this time, he was responsible for personally protecting hundreds of U.S. Government personnel in multiple high threat environments including Iraq and Afghanistan. Brian performed all major duties of a security detail to include leading numerous small teams on highly sensitive protection operations.

Brian formally worked as a Senior Instructor/Team Leader for Orbis Operations. Brian taught Advanced Situational Awareness, Human Behavior Pattern Recognition & Analysis to numerous Tier One military clients, conventional forces, and private sector clients. During Brian’s tenure at Orbis Operations, LLC, Brian trained hundreds of Law Enforcement Professionals to include US Border Patrol, DEA, ICE, TSA, US Marshals and other federal, state and local law enforcement agencies.

Brian holds a Masters of Science in Applied Psychology from the University of Southern California and a Bachelors of Science in Political Science from Arizona State University.

Brian continues to serve the veteran community as both an Ambassador for Carry The Load but also as a board member for Crusades 22.



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Greg Williams, Director of Training & Innovation

Greg Williams is the former Director of Human Behavior Pattern Recognition & Analysis / Irregular Warfare for Orbis Operations in McLean, Virginia. Previous to that, Greg was the Director, Human Behavior Pattern Recognition & Analysis / Irregular Warfare for Cubic Applications in San Diego, California USA. 

Greg is a decorated, veteran urban law enforcement professional and a decorated, veteran former soldier with over 30 years of combined experience and expertise. He is an adjunct professor of Sociology and has done work for Western State University, San Diego State University and the University of Southern California as well as USC’s Institute for Creative Technology. Greg is an industry expert in Irregular Warfare for the Defense Community. 

Greg has worked with the Drug Enforcement Administrations (DEA) Mobile Enforcement Team (MET) and the 5th Judicial District’s Drug Task Force and Shooting Task Force in Colorado. Greg has held virtually every law enforcement position from patrol officer, shift supervisor, SWAT director, undercover Narcotics operations supervisor, Undersheriff and Interim Chief of Police.

Greg has a US Department of Defense (DoD) Top Secret security clearance and has worked as a subject matter expert, contractor or consultant for many US DoD Agencies including the Potomac Institute for Policy Studies, the Center for Emerging Threats and Opportunities (CETO), Joint Forces Command (JFCOM), Joint IED Defeat Organization (JIEDDO) and the US Marine Corps Special Operations Training Group (SOTG) to name but a few.

Outside of the USA, Greg has worked with NATO Commands including Strategic Allied Command Transformation (Four Star Command), the Hungarian Defence Forces and the NATO Maritime Interdiction Operational Training Center (NMIOTC). Greg has done work for the Ministry of Defense of Iraq, Afghanistan and the Kingdom of Saudi Arabia. 

Greg has been a subject matter expert (SME) for the Defense Advanced Research Projects Agency (DARPA) and Intelligence Advanced Research Projects Activity (IARPA) as well as for the future immersive training environment joint capability training demonstration (FITE JCTD).

Greg has trained every Tier One military force in the United States and much of the world. Greg has trained the DEA, FBI, ATF, CIA, DIA, and the US Department of Homeland Security, US Border Patrol, US Border Patrol Tactical Unit (BORTAC), US Border Patrol Search, Trauma, and Rescue team (BORSTAR), US Immigration and Customs Enforcement (ICE) and many other agencies tasked with the protection of US Citizens domestically and abroad.

Greg created Combat Profiling and the Combat Profiling Program of Instruction (POI) and the USJFCOMs highly successful Border Hunter Program of Instruction (POI). Greg Williams was the architect of the world-renowned US Marine Corps’ highly successful and lifesaving Combat Hunter program. In addition to the Combat Hunter program of instruction (POI); Greg Williams was instrumental in designing and refining the USMCs’ Lioness and Law Enforcement Professionals programs for combat zones.

The programs that Greg created [Combat Profiling, HBPR&A (Human Behavior Pattern Recognition & Analysis), ASAT® (Advanced Situational Awareness Training), MASAT® (Maritime Advanced Situational Awareness Training), SOFSAT® (Special Operational Forces Advanced Situational Awareness Training), ITSAT® Insider Threat Situation Awareness Training)] are scientifically and academically vetted and Combat tested (Iraq, Afghanistan, HOA) and currently used by many DoD Agencies, US Forces, and Homeland Defense partners. Greg also developed GSAT® (Gatekeeper Situation Awareness Training) to help combat the suicide pandemic and SHARPSAT® to help address the sexual harassment dilemma for the US Army.

Greg has developed programs for Private Security Firms, several major Air Lines, numerous school systems, First Responders and Law Enforcement agencies.

Greg has lectured at Universities in Michigan, Ohio, Florida, Colorado and California and was the co-author on two white papers for scientific journals.